In a survey on skincare and beauty products conducted by Rakuten Insight, as of July 2021, 62 percent of Indonesian respondents would try a Korean beauty product if it was recommended to them by family and friends. K-beauty has increased in popularity and market share in recent years, riding the Hallyu wave.
Factors influencing consumers to try Korean beauty products in Indonesia as of July 2021
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Rakuten Insight. (October 11, 2021). Factors influencing consumers to try Korean beauty products in Indonesia as of July 2021 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1041675/indonesia-factors-influencing-consumers-to-try-k-beauty-products/
Rakuten Insight. "Factors influencing consumers to try Korean beauty products in Indonesia as of July 2021." Chart. October 11, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1041675/indonesia-factors-influencing-consumers-to-try-k-beauty-products/
Rakuten Insight. (2021). Factors influencing consumers to try Korean beauty products in Indonesia as of July 2021. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1041675/indonesia-factors-influencing-consumers-to-try-k-beauty-products/
Rakuten Insight. "Factors Influencing Consumers to Try Korean Beauty Products in Indonesia as of July 2021." Statista, Statista Inc., 11 Oct 2021, https://www.statista.com/statistics/1041675/indonesia-factors-influencing-consumers-to-try-k-beauty-products/
Rakuten Insight, Factors influencing consumers to try Korean beauty products in Indonesia as of July 2021 Statista, https://www.statista.com/statistics/1041675/indonesia-factors-influencing-consumers-to-try-k-beauty-products/ (last visited December 22, 2024)
Factors influencing consumers to try Korean beauty products in Indonesia as of July 2021 [Graph], Rakuten Insight, October 11, 2021. [Online]. Available: https://www.statista.com/statistics/1041675/indonesia-factors-influencing-consumers-to-try-k-beauty-products/
