Frequency of online purchases in Russia 2018, by age

Published by A. Melkadze, Nov 26, 2020
The most active online shoppers in Russia as of 2018, both on a monthly and weekly basis, were customers aged between 23 and 26 years. Over 70 percent of 32- to 36-year-olds bought something online at least once a month and about 40 percent once a week, respectively.

Frequency of online shopping in Russia in 2018, by age group

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Release date

2019

Region

Russia

Survey time period

2018

Number of respondents

696 respondents

Age group

17 years and older

Method of interview

Online survey

Supplementary notes

* The respondents had to answer the following question: "On average, how often do you buy products online?"

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Statistics on " E-commerce in Russia "

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Overview

8

E-commerce segments

5

Leading online stores

7

Selected product categories

6

Digital shopping behavior

6

Logistics

5

Further related statistics

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