In 2018, nearly 70 percent of the polled population shopped online at least once a month, which was 22 percent higher than in the previous year. Furthermore, 17 percent of the respondents in 2019 revealed that their average frequency of online purchases was once a week. Such rates made Russia one of the fastest-growing countries on the e-commerce market.
Distribution of customers making online purchases in Russia in 2018, by frequency of e-shopping
* The respondents had to answer the following question: "On average, how often do you buy products online?"
** The total number of respondents in the global survey, not only in Russia.
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PwC. (November 1, 2019). Distribution of customers making online purchases in Russia in 2018, by frequency of e-shopping [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1041130/russia-regular-e-shoppers-share-by-frequency/
PwC. "Distribution of customers making online purchases in Russia in 2018, by frequency of e-shopping." Chart. November 1, 2019. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1041130/russia-regular-e-shoppers-share-by-frequency/
PwC. (2019). Distribution of customers making online purchases in Russia in 2018, by frequency of e-shopping. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1041130/russia-regular-e-shoppers-share-by-frequency/
PwC. "Distribution of Customers Making Online Purchases in Russia in 2018, by Frequency of E-shopping." Statista, Statista Inc., 1 Nov 2019, https://www.statista.com/statistics/1041130/russia-regular-e-shoppers-share-by-frequency/
PwC, Distribution of customers making online purchases in Russia in 2018, by frequency of e-shopping Statista, https://www.statista.com/statistics/1041130/russia-regular-e-shoppers-share-by-frequency/ (last visited November 21, 2024)
Distribution of customers making online purchases in Russia in 2018, by frequency of e-shopping [Graph], PwC, November 1, 2019. [Online]. Available: https://www.statista.com/statistics/1041130/russia-regular-e-shoppers-share-by-frequency/
