In a May 2019 survey mobile marketers in the United States were asked about the leading benefits of using location based marketing and 89 percent of them pointed to increased sales as the top advantage of location data use in advertising. Growth in customer base and their higher engagement were also cited as benefits of location-based marketing.
Leading benefits of using location-based marketing according to industry professionals in the United States as of May 2019
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Factual. (June 10, 2019). Leading benefits of using location-based marketing according to industry professionals in the United States as of May 2019 [Graph]. In Statista. Retrieved July 16, 2024, from https://www.statista.com/statistics/1040830/location-based-marketing-leading-benefits-us/
Factual. "Leading benefits of using location-based marketing according to industry professionals in the United States as of May 2019." Chart. June 10, 2019. Statista. Accessed July 16, 2024. https://www.statista.com/statistics/1040830/location-based-marketing-leading-benefits-us/
Factual. (2019). Leading benefits of using location-based marketing according to industry professionals in the United States as of May 2019. Statista. Statista Inc.. Accessed: July 16, 2024. https://www.statista.com/statistics/1040830/location-based-marketing-leading-benefits-us/
Factual. "Leading Benefits of Using Location-based Marketing According to Industry Professionals in The United States as of May 2019." Statista, Statista Inc., 10 Jun 2019, https://www.statista.com/statistics/1040830/location-based-marketing-leading-benefits-us/
Factual, Leading benefits of using location-based marketing according to industry professionals in the United States as of May 2019 Statista, https://www.statista.com/statistics/1040830/location-based-marketing-leading-benefits-us/ (last visited July 16, 2024)
Leading benefits of using location-based marketing according to industry professionals in the United States as of May 2019 [Graph], Factual, June 10, 2019. [Online]. Available: https://www.statista.com/statistics/1040830/location-based-marketing-leading-benefits-us/