In 2024, around 39 percent of German campers, i.e. people who preferred to go camping on vacation, said that a direct bank is out of the question for them, compared to 48 percent of the German population aged 14 and over. The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.
Campers in Germany compared to the population in 2024, by attitude towards direct banks
People who prefer to go camping for vacation trips
Method of interview
Face-to-face interview
Supplementary notes
Information on the population: The survey is based on the German-speaking population aged 14 years and older with their main residence in the Federal Republic of Germany.
Information on the sample: 2024: 23,485 respondents, representing 70.48 million people.
Information on the target group: "Preferred type of vacation trip: camping." 2024: 4,503 respondents, representing 12.78 million people.
Further information on the methodology can be found here.
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IfD Allensbach. (June 19, 2024). Campers in Germany compared to the population in 2024, by attitude towards direct banks [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1039150/campers-in-germany-by-attitude-towards-direct-banks/
IfD Allensbach. "Campers in Germany compared to the population in 2024, by attitude towards direct banks." Chart. June 19, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1039150/campers-in-germany-by-attitude-towards-direct-banks/
IfD Allensbach. (2024). Campers in Germany compared to the population in 2024, by attitude towards direct banks. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1039150/campers-in-germany-by-attitude-towards-direct-banks/
IfD Allensbach. "Campers in Germany Compared to The Population in 2024, by Attitude towards Direct Banks." Statista, Statista Inc., 19 Jun 2024, https://www.statista.com/statistics/1039150/campers-in-germany-by-attitude-towards-direct-banks/
IfD Allensbach, Campers in Germany compared to the population in 2024, by attitude towards direct banks Statista, https://www.statista.com/statistics/1039150/campers-in-germany-by-attitude-towards-direct-banks/ (last visited December 23, 2024)
Campers in Germany compared to the population in 2024, by attitude towards direct banks [Graph], IfD Allensbach, June 19, 2024. [Online]. Available: https://www.statista.com/statistics/1039150/campers-in-germany-by-attitude-towards-direct-banks/
