In the first half of 2023, Netflix secured the top position in viewership share among subscription-based streaming services, capturing 17 percent of the market. Prime Video followed closely behind with a viewership share of 15.6 percent based on playbacks through the Reelgood app. Hulu came third, with a viewership share of 14.8 percent during the same period.
Distribution of viewership of subscription video-on-demand (SVOD) in the United States in 1st half of 2023, by service
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Distribution of viewership of subscription video-on-demand (SVOD) in the United States in 1st half of 2023, by service
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Media Play News. (July 26, 2023). Distribution of viewership of subscription video-on-demand (SVOD) in the United States in 1st half of 2023, by service [Graph]. In Statista. Retrieved April 05, 2025, from https://www.statista.com/statistics/1412763/svod-service-viewership-share-us/
Media Play News. "Distribution of viewership of subscription video-on-demand (SVOD) in the United States in 1st half of 2023, by service." Chart. July 26, 2023. Statista. Accessed April 05, 2025. https://www.statista.com/statistics/1412763/svod-service-viewership-share-us/
Media Play News. (2023). Distribution of viewership of subscription video-on-demand (SVOD) in the United States in 1st half of 2023, by service. Statista. Statista Inc.. Accessed: April 05, 2025. https://www.statista.com/statistics/1412763/svod-service-viewership-share-us/
Media Play News. "Distribution of Viewership of Subscription Video-on-demand (Svod) in The United States in 1st Half of 2023, by Service." Statista, Statista Inc., 26 Jul 2023, https://www.statista.com/statistics/1412763/svod-service-viewership-share-us/
Media Play News, Distribution of viewership of subscription video-on-demand (SVOD) in the United States in 1st half of 2023, by service Statista, https://www.statista.com/statistics/1412763/svod-service-viewership-share-us/ (last visited April 05, 2025)
Distribution of viewership of subscription video-on-demand (SVOD) in the United States in 1st half of 2023, by service [Graph], Media Play News, July 26, 2023. [Online]. Available: https://www.statista.com/statistics/1412763/svod-service-viewership-share-us/
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