This statistic shows campers in Germany by their interest in information on healthy nutrition in comparison with the German population. In 2023, around 37 percent of German campers, i.e. people who preferred to go camping on vacation, were particularly interested in information on the topic of healthy nutrition. The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.
Campers in Germany compared to the population in 2023, by their interest in information on healthy nutrition
People who prefer to go camping on their vacation trips
Method of interview
Face-to-face interview
Supplementary notes
Information on the population:
The survey is based on the German-speaking population aged 14 years and older with their main residence in the Federal Republic of Germany.
Information on the sample:
2023: 23,524 respondents, representing 70.08 million people.
Information on the target group: "Preferred type of vacation trip: camping."
2023: 4,602 respondents, representing of 12.83 million people.
Further information on the methodology can be found here.
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IfD Allensbach. (June 19, 2023). Campers in Germany compared to the population in 2023, by their interest in information on healthy nutrition [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1038840/campers-in-germany-by-interest-in-infomation-on-healthy-nutrition/
IfD Allensbach. "Campers in Germany compared to the population in 2023, by their interest in information on healthy nutrition." Chart. June 19, 2023. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1038840/campers-in-germany-by-interest-in-infomation-on-healthy-nutrition/
IfD Allensbach. (2023). Campers in Germany compared to the population in 2023, by their interest in information on healthy nutrition. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1038840/campers-in-germany-by-interest-in-infomation-on-healthy-nutrition/
IfD Allensbach. "Campers in Germany Compared to The Population in 2023, by Their Interest in Information on Healthy Nutrition." Statista, Statista Inc., 19 Jun 2023, https://www.statista.com/statistics/1038840/campers-in-germany-by-interest-in-infomation-on-healthy-nutrition/
IfD Allensbach, Campers in Germany compared to the population in 2023, by their interest in information on healthy nutrition Statista, https://www.statista.com/statistics/1038840/campers-in-germany-by-interest-in-infomation-on-healthy-nutrition/ (last visited December 23, 2024)
Campers in Germany compared to the population in 2023, by their interest in information on healthy nutrition [Graph], IfD Allensbach, June 19, 2023. [Online]. Available: https://www.statista.com/statistics/1038840/campers-in-germany-by-interest-in-infomation-on-healthy-nutrition/
