In 2023, Mercado Pago was Mexico's largest digital advertiser in the finance industry, accounting for approximately 12.6 percent of the industry's digital ad spend. Banco Bilbao Vizcaya Argentaria (BBVA) ranked second with 8.9 percent of the digital ad expenditure.
Largest advertisers in the finance industry in Mexico in 2023, by estimated digital ad spend share
estimates; including display, video, and text formats on open web, social (Facebook, YouTube), and retail media, both on mobile and desktop devices; excluding search
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Admetricks. (July 15, 2024). Largest advertisers in the finance industry in Mexico in 2023, by estimated digital ad spend share [Graph]. In Statista. Retrieved November 04, 2024, from https://www.statista.com/statistics/1037034/mexico-finance-digital-advertisers/
Admetricks. "Largest advertisers in the finance industry in Mexico in 2023, by estimated digital ad spend share." Chart. July 15, 2024. Statista. Accessed November 04, 2024. https://www.statista.com/statistics/1037034/mexico-finance-digital-advertisers/
Admetricks. (2024). Largest advertisers in the finance industry in Mexico in 2023, by estimated digital ad spend share. Statista. Statista Inc.. Accessed: November 04, 2024. https://www.statista.com/statistics/1037034/mexico-finance-digital-advertisers/
Admetricks. "Largest Advertisers in The Finance Industry in Mexico in 2023, by Estimated Digital Ad Spend Share." Statista, Statista Inc., 15 Jul 2024, https://www.statista.com/statistics/1037034/mexico-finance-digital-advertisers/
Admetricks, Largest advertisers in the finance industry in Mexico in 2023, by estimated digital ad spend share Statista, https://www.statista.com/statistics/1037034/mexico-finance-digital-advertisers/ (last visited November 04, 2024)
Largest advertisers in the finance industry in Mexico in 2023, by estimated digital ad spend share [Graph], Admetricks, July 15, 2024. [Online]. Available: https://www.statista.com/statistics/1037034/mexico-finance-digital-advertisers/