Customers in Poland in 2018 indicated that e-mail is the best communication channel to influence their purchasing decisions. Text messages and social media occupied a high position taking into account their effectiveness and speed, and are therefore often indicated as preferred channels for receiving information about special offers.
Favorite communication channels for information about deals and discount offers that can influence a customer's purchasing decision in Poland in 2018
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SMSAPI. (February 8, 2019). Favorite communication channels for information about deals and discount offers that can influence a customer's purchasing decision in Poland in 2018 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1035801/poland-effectiveness-of-offer-communication-channels/
SMSAPI. "Favorite communication channels for information about deals and discount offers that can influence a customer's purchasing decision in Poland in 2018." Chart. February 8, 2019. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1035801/poland-effectiveness-of-offer-communication-channels/
SMSAPI. (2019). Favorite communication channels for information about deals and discount offers that can influence a customer's purchasing decision in Poland in 2018. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1035801/poland-effectiveness-of-offer-communication-channels/
SMSAPI. "Favorite Communication Channels for Information about Deals and Discount Offers That Can Influence a Customer's Purchasing Decision in Poland in 2018." Statista, Statista Inc., 8 Feb 2019, https://www.statista.com/statistics/1035801/poland-effectiveness-of-offer-communication-channels/
SMSAPI, Favorite communication channels for information about deals and discount offers that can influence a customer's purchasing decision in Poland in 2018 Statista, https://www.statista.com/statistics/1035801/poland-effectiveness-of-offer-communication-channels/ (last visited December 22, 2024)
Favorite communication channels for information about deals and discount offers that can influence a customer's purchasing decision in Poland in 2018 [Graph], SMSAPI, February 8, 2019. [Online]. Available: https://www.statista.com/statistics/1035801/poland-effectiveness-of-offer-communication-channels/