This statistic, based on data provided by Parrot Analytics, shows a ranking of the most popular platforms for digital original content in South Africa. Netflix titles accounted for 67.9 percent of expressed demand in the first quarter of 2019, followed by Amazon Prime Video and Hulu digital originals with 9.2 percent each. Netflix is even more in-demand in South Africa than in the United States, as well as on a global level.
Most popular video streaming service based on share of audience demand for digital originals in South Africa in the first quarter of 2019
other platforms include Crackle, Facebook, Apple Music, Seeso, YouTube Red
Supplementary notes
*Parrot Analytics defines demand expressions as follows: "A global metric standard developed by Parrot Analytics which represents the total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream/download is a higher expression of demand than a ‘like’/comment."
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Parrot Analytics. (August 2, 2019). Most popular video streaming service based on share of audience demand for digital originals in South Africa in the first quarter of 2019 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1035668/most-in-demand-streaming-services-south-africa-share/
Parrot Analytics. "Most popular video streaming service based on share of audience demand for digital originals in South Africa in the first quarter of 2019." Chart. August 2, 2019. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1035668/most-in-demand-streaming-services-south-africa-share/
Parrot Analytics. (2019). Most popular video streaming service based on share of audience demand for digital originals in South Africa in the first quarter of 2019. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1035668/most-in-demand-streaming-services-south-africa-share/
Parrot Analytics. "Most Popular Video Streaming Service Based on Share of Audience Demand for Digital Originals in South Africa in The First Quarter of 2019." Statista, Statista Inc., 2 Aug 2019, https://www.statista.com/statistics/1035668/most-in-demand-streaming-services-south-africa-share/
Parrot Analytics, Most popular video streaming service based on share of audience demand for digital originals in South Africa in the first quarter of 2019 Statista, https://www.statista.com/statistics/1035668/most-in-demand-streaming-services-south-africa-share/ (last visited December 23, 2024)
Most popular video streaming service based on share of audience demand for digital originals in South Africa in the first quarter of 2019 [Graph], Parrot Analytics, August 2, 2019. [Online]. Available: https://www.statista.com/statistics/1035668/most-in-demand-streaming-services-south-africa-share/
