As of January 2025, Google Ads AdMob was the most popular mobile ad network software development kit among Android apps, integrated with over 88 percent of apps that used ad network SDKs. Facebook Audience Network ranked second, with more than a 24 percent integration reach.
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Everything on "Google Play Store" in one document: edited and divided into chapters, including detailed references.
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Overview
Google Play Store metrics
Performance
App developers and Google Play ecosystem
Software development kits (SDKs)
Android ecosystem transparency
Google Play advertising environment
Spotlight: App Store Optimization (ASO)
Further related statistics
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