Supermarkets fulfill the household care product needs of American consumers more than any other outlet. In 2018, the household penetration rate of household care products at supermarkets was 86 percent. The penetration rate at convenience stores and fuel stations was the lowest at 2 percent.
Household penetration rate of household care products in the United States in 2018, by retail channel
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Progressive Grocer. (July 1, 2019). Household penetration rate of household care products in the United States in 2018, by retail channel [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/1032797/household-care-penetration-by-channel/
Progressive Grocer. "Household penetration rate of household care products in the United States in 2018, by retail channel." Chart. July 1, 2019. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/1032797/household-care-penetration-by-channel/
Progressive Grocer. (2019). Household penetration rate of household care products in the United States in 2018, by retail channel. Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/1032797/household-care-penetration-by-channel/
Progressive Grocer. "Household Penetration Rate of Household Care Products in The United States in 2018, by Retail Channel." Statista, Statista Inc., 1 Jul 2019, https://www.statista.com/statistics/1032797/household-care-penetration-by-channel/
Progressive Grocer, Household penetration rate of household care products in the United States in 2018, by retail channel Statista, https://www.statista.com/statistics/1032797/household-care-penetration-by-channel/ (last visited December 03, 2024)
Household penetration rate of household care products in the United States in 2018, by retail channel [Graph], Progressive Grocer, July 1, 2019. [Online]. Available: https://www.statista.com/statistics/1032797/household-care-penetration-by-channel/
