Most popular Facebook pages in Finland 2021, by number of fans
purposes in 2019: to keep in touch with friends and family. The second most common usage purpose was entertainment. Less than one fourth of Finns used the platform as a news source.
The Facebook page of Nightwish had the highest number of fans among pages in Finland. As of January 2021, the symphonic metal band from Kitee, Finland, had roughly 3.9 million Facebook fans. Finnish metal clearly had a strong presence on Facebook since the rock bands Apocalyptica, Children of Bodom and Heartagram ranked respectively second, third and fourth in the list of most followed Facebook pages in the country. Finnish people seemed to use Facebook mainly for social