The majority of luxury experts believed that the key growth driver of the Russian luxury segment was attracting younger audiences. Over one half of the surveyed population by McKinsey also highlighted enhanced loyalty of existing customers as an important factor to consider. Promoting national shopping instead of foreign luxury shopping made it in the top three key growth drivers, as per 46 percent of respondents who mentioned it.
What are your business growth drivers for the next one to three years?*
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McKinsey & Company, & Double Data, & Farfetch. (June 30, 2018). What are your business growth drivers for the next one to three years?* [Graph]. In Statista. Retrieved December 26, 2024, from https://www.statista.com/statistics/1032096/key-growth-drivers-of-luxury-market-in-russia/
McKinsey & Company, und Double Data, und Farfetch. "What are your business growth drivers for the next one to three years?*." Chart. June 30, 2018. Statista. Accessed December 26, 2024. https://www.statista.com/statistics/1032096/key-growth-drivers-of-luxury-market-in-russia/
McKinsey & Company, Double Data, Farfetch. (2018). What are your business growth drivers for the next one to three years?*. Statista. Statista Inc.. Accessed: December 26, 2024. https://www.statista.com/statistics/1032096/key-growth-drivers-of-luxury-market-in-russia/
McKinsey & Company, and Double Data, and Farfetch. "What Are Your Business Growth Drivers for The next One to Three Years?*." Statista, Statista Inc., 30 Jun 2018, https://www.statista.com/statistics/1032096/key-growth-drivers-of-luxury-market-in-russia/
McKinsey & Company & Double Data & Farfetch, What are your business growth drivers for the next one to three years?* Statista, https://www.statista.com/statistics/1032096/key-growth-drivers-of-luxury-market-in-russia/ (last visited December 26, 2024)
What are your business growth drivers for the next one to three years?* [Graph], McKinsey & Company, & Double Data, & Farfetch, June 30, 2018. [Online]. Available: https://www.statista.com/statistics/1032096/key-growth-drivers-of-luxury-market-in-russia/
