In the first half of 2022, the Lidl brand invested the largest amount in advertising - almost 352 million zloty. Subsequent places were taken by Jeronimo Martins Polska and Kaufland Polska.
Leading retail brands in Poland from 1st half 2021 to 1st half 2022, by advertising expenditure
(in million zloty)
Characteristic
H1 2021
H1 2022
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
WirtualneMedia. (August 3, 2022). Leading retail brands in Poland from 1st half 2021 to 1st half 2022, by advertising expenditure (in million zloty) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1032025/poland-retail-brands-with-the-highest-ad-spending/
WirtualneMedia. "Leading retail brands in Poland from 1st half 2021 to 1st half 2022, by advertising expenditure (in million zloty)." Chart. August 3, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1032025/poland-retail-brands-with-the-highest-ad-spending/
WirtualneMedia. (2022). Leading retail brands in Poland from 1st half 2021 to 1st half 2022, by advertising expenditure (in million zloty). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1032025/poland-retail-brands-with-the-highest-ad-spending/
WirtualneMedia. "Leading Retail Brands in Poland from 1st Half 2021 to 1st Half 2022, by Advertising Expenditure (in Million Zloty)." Statista, Statista Inc., 3 Aug 2022, https://www.statista.com/statistics/1032025/poland-retail-brands-with-the-highest-ad-spending/
WirtualneMedia, Leading retail brands in Poland from 1st half 2021 to 1st half 2022, by advertising expenditure (in million zloty) Statista, https://www.statista.com/statistics/1032025/poland-retail-brands-with-the-highest-ad-spending/ (last visited August 24, 2024)
Leading retail brands in Poland from 1st half 2021 to 1st half 2022, by advertising expenditure (in million zloty) [Graph], WirtualneMedia, August 3, 2022. [Online]. Available: https://www.statista.com/statistics/1032025/poland-retail-brands-with-the-highest-ad-spending/