The retail sector has dedicated the largest budget to television advertising, spending 776 million zloty in the first half of 2022. Considerably less was invested in radio advertising - approximately 462 million zloty. The smallest amounts were spent on cinema and out-of-home metro advertising.
Advertising expenditures of the retail industry in Poland from 1st half 2021 to 1st half 2022, by medium
(in million zloty)
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WirtualneMedia. (August 3, 2022). Advertising expenditures of the retail industry in Poland from 1st half 2021 to 1st half 2022, by medium (in million zloty) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1032010/poland-advertising-spending-of-the-commercial-sector-by-media/
WirtualneMedia. "Advertising expenditures of the retail industry in Poland from 1st half 2021 to 1st half 2022, by medium (in million zloty)." Chart. August 3, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1032010/poland-advertising-spending-of-the-commercial-sector-by-media/
WirtualneMedia. (2022). Advertising expenditures of the retail industry in Poland from 1st half 2021 to 1st half 2022, by medium (in million zloty). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1032010/poland-advertising-spending-of-the-commercial-sector-by-media/
WirtualneMedia. "Advertising Expenditures of The Retail Industry in Poland from 1st Half 2021 to 1st Half 2022, by Medium (in Million Zloty)." Statista, Statista Inc., 3 Aug 2022, https://www.statista.com/statistics/1032010/poland-advertising-spending-of-the-commercial-sector-by-media/
WirtualneMedia, Advertising expenditures of the retail industry in Poland from 1st half 2021 to 1st half 2022, by medium (in million zloty) Statista, https://www.statista.com/statistics/1032010/poland-advertising-spending-of-the-commercial-sector-by-media/ (last visited December 21, 2024)
Advertising expenditures of the retail industry in Poland from 1st half 2021 to 1st half 2022, by medium (in million zloty) [Graph], WirtualneMedia, August 3, 2022. [Online]. Available: https://www.statista.com/statistics/1032010/poland-advertising-spending-of-the-commercial-sector-by-media/
