During the period from 2014 to 2018, investments in native advertising increased from 63 million Swedish kronor to more than 360 million Swedish kronor in 2018. Native advertising refers to purchased advertising and production within display advertising that is designed to mimic the site's own appearance, function and/or content.
Revenue of native advertising in Sweden from 2014 to 2018
(in million SEK)
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Institutet för Mediestudier. (June 26, 2019). Revenue of native advertising in Sweden from 2014 to 2018 (in million SEK) [Graph]. In Statista. Retrieved December 31, 2024, from https://www.statista.com/statistics/1030545/revenue-of-native-advertising-in-sweden/
Institutet för Mediestudier. "Revenue of native advertising in Sweden from 2014 to 2018 (in million SEK)." Chart. June 26, 2019. Statista. Accessed December 31, 2024. https://www.statista.com/statistics/1030545/revenue-of-native-advertising-in-sweden/
Institutet för Mediestudier. (2019). Revenue of native advertising in Sweden from 2014 to 2018 (in million SEK). Statista. Statista Inc.. Accessed: December 31, 2024. https://www.statista.com/statistics/1030545/revenue-of-native-advertising-in-sweden/
Institutet för Mediestudier. "Revenue of Native Advertising in Sweden from 2014 to 2018 (in Million Sek)." Statista, Statista Inc., 26 Jun 2019, https://www.statista.com/statistics/1030545/revenue-of-native-advertising-in-sweden/
Institutet för Mediestudier, Revenue of native advertising in Sweden from 2014 to 2018 (in million SEK) Statista, https://www.statista.com/statistics/1030545/revenue-of-native-advertising-in-sweden/ (last visited December 31, 2024)
Revenue of native advertising in Sweden from 2014 to 2018 (in million SEK) [Graph], Institutet för Mediestudier, June 26, 2019. [Online]. Available: https://www.statista.com/statistics/1030545/revenue-of-native-advertising-in-sweden/
