Direct mail prompts the highest response rate in comparison to other digital direct marketing channels in the United States. In 2018, the response rate for direct mail marketing was calculated at nine percent, while e-mail, paid search and social media had a one-percent response rate each.
Response rate to selected digital marketing channels in the United States in 2018
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Website (datatargetingsolutions.com). (March 7, 2019). Response rate to selected digital marketing channels in the United States in 2018 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1030527/us-response-rate-select-media-digital-marketing/
Website (datatargetingsolutions.com). "Response rate to selected digital marketing channels in the United States in 2018." Chart. March 7, 2019. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1030527/us-response-rate-select-media-digital-marketing/
Website (datatargetingsolutions.com). (2019). Response rate to selected digital marketing channels in the United States in 2018. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1030527/us-response-rate-select-media-digital-marketing/
Website (datatargetingsolutions.com). "Response Rate to Selected Digital Marketing Channels in The United States in 2018." Statista, Statista Inc., 7 Mar 2019, https://www.statista.com/statistics/1030527/us-response-rate-select-media-digital-marketing/
Website (datatargetingsolutions.com), Response rate to selected digital marketing channels in the United States in 2018 Statista, https://www.statista.com/statistics/1030527/us-response-rate-select-media-digital-marketing/ (last visited December 22, 2024)
Response rate to selected digital marketing channels in the United States in 2018 [Graph], Website (datatargetingsolutions.com), March 7, 2019. [Online]. Available: https://www.statista.com/statistics/1030527/us-response-rate-select-media-digital-marketing/
