Pet items was the category which had the highest share of online shoppers who promoted it (58 percent of the respondents) in Denmark, as of the first half of 2020. Among other highly promoted categories were groceries, games and toys and clothing items.
Share of promoters/detractors of online shopping in Denmark as of May 2019, by product category
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This question was phrased by the source as follows: "Hvor sandsynligt er det, at du ville anbefalle denne netbutik til familie, venner eller kollegaer?"
Missing percentage points to 100 percent are probably due to rounding.
Percentage points exceeding 100 percent are probably due to rounding.
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FDIH. (September 3, 2020). Share of promoters/detractors of online shopping in Denmark as of May 2019, by product category [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1029365/share-of-promoters-detractors-of-online-shopping-in-denmark-by-category/
FDIH. "Share of promoters/detractors of online shopping in Denmark as of May 2019, by product category." Chart. September 3, 2020. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1029365/share-of-promoters-detractors-of-online-shopping-in-denmark-by-category/
FDIH. (2020). Share of promoters/detractors of online shopping in Denmark as of May 2019, by product category. Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1029365/share-of-promoters-detractors-of-online-shopping-in-denmark-by-category/
FDIH. "Share of Promoters/Detractors of Online Shopping in Denmark as of May 2019, by Product Category." Statista, Statista Inc., 3 Sep 2020, https://www.statista.com/statistics/1029365/share-of-promoters-detractors-of-online-shopping-in-denmark-by-category/
FDIH, Share of promoters/detractors of online shopping in Denmark as of May 2019, by product category Statista, https://www.statista.com/statistics/1029365/share-of-promoters-detractors-of-online-shopping-in-denmark-by-category/ (last visited July 23, 2024)
Share of promoters/detractors of online shopping in Denmark as of May 2019, by product category [Graph], FDIH, September 3, 2020. [Online]. Available: https://www.statista.com/statistics/1029365/share-of-promoters-detractors-of-online-shopping-in-denmark-by-category/