One in ten respondents believed that the media and advertising industry was diverse or very diverse when it came to disability, and 58 percent said that it was not diverse at all in this area. A quarter (26 percent) felt that there was a lot of diversity in gender. Almost half of respondents (48 percent) felt the industry was somewhat diverse but could do better with diversity in age.
How diverse is the media and advertising industry?
2,589 people from 15 companies in the media and advertising industry were asked: "How diverse do you feel the media and advertising industry is in the following areas?"
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Advertising Diversity Taskforce. (December 3, 2018). How diverse is the media and advertising industry? [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1028633/diversity-in-media-and-advertising-in-the-uk/
Advertising Diversity Taskforce. "How diverse is the media and advertising industry?." Chart. December 3, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1028633/diversity-in-media-and-advertising-in-the-uk/
Advertising Diversity Taskforce. (2018). How diverse is the media and advertising industry?. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1028633/diversity-in-media-and-advertising-in-the-uk/
Advertising Diversity Taskforce. "How Diverse Is The Media and Advertising Industry?." Statista, Statista Inc., 3 Dec 2018, https://www.statista.com/statistics/1028633/diversity-in-media-and-advertising-in-the-uk/
Advertising Diversity Taskforce, How diverse is the media and advertising industry? Statista, https://www.statista.com/statistics/1028633/diversity-in-media-and-advertising-in-the-uk/ (last visited December 22, 2024)
How diverse is the media and advertising industry? [Graph], Advertising Diversity Taskforce, December 3, 2018. [Online]. Available: https://www.statista.com/statistics/1028633/diversity-in-media-and-advertising-in-the-uk/