Omnichannel retail market size in Japan FY 2016-2026

Value of the omnichannel commerce market in Japan from fiscal year 2016 to 2019 with forecasts until 2026

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Release date

December 2020

Region

Japan

Survey time period

fiscal years 2016 to 2019; the Japanese fiscal year starts April 1 of each stated year and ends March 31 of the following year

Supplementary notes

*Estimate as of July 2020.
**Forecast.

The omnichannel commerce market is defined by purchases of products or services over the internet or a physical store, after coming into contact with the product information over the internet (through official channels like homepages, blogs, social media, and in-official channels like product comparison portals, shared social media content of family and friends, etc.

Figures prior to 2019 come from previous reports.
100 Japanese yen equal 0.74 U.S. dollars or 0.70 euros as of December 2022.

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