According to data gathered in the fourth quarter of 2023, the most popular newspaper in the United Kingdom was Metro, with 40 percent of respondents reporting that they had a positive opinion of the publication. Ranked second was The Daily Mirror, followed by The Guardian.
Most popular newspapers in the United Kingdom (UK) in 4th quarter 2023
respondents with a positive opinion; top 10 from a ranking of 29
Method of interview
Online survey
Supplementary notes
The data has been weighted to be nationally representative of demographics in Great Britain. The source did not provide an exact sample size but notes that its online ratings contain responses from millions of members of the British public.
Date of publication is the date of access.
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YouGov. (January 15, 2024). Most popular newspapers in the United Kingdom (UK) in 4th quarter 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1025741/most-popular-newspapers-in-the-uk/
YouGov. "Most popular newspapers in the United Kingdom (UK) in 4th quarter 2023." Chart. January 15, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1025741/most-popular-newspapers-in-the-uk/
YouGov. (2024). Most popular newspapers in the United Kingdom (UK) in 4th quarter 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1025741/most-popular-newspapers-in-the-uk/
YouGov. "Most Popular Newspapers in The United Kingdom (Uk) in 4th Quarter 2023." Statista, Statista Inc., 15 Jan 2024, https://www.statista.com/statistics/1025741/most-popular-newspapers-in-the-uk/
YouGov, Most popular newspapers in the United Kingdom (UK) in 4th quarter 2023 Statista, https://www.statista.com/statistics/1025741/most-popular-newspapers-in-the-uk/ (last visited July 22, 2024)
Most popular newspapers in the United Kingdom (UK) in 4th quarter 2023 [Graph], YouGov, January 15, 2024. [Online]. Available: https://www.statista.com/statistics/1025741/most-popular-newspapers-in-the-uk/