In 2022, the online format of digital advertising which recorded the highest growth rate was video, which increased the ad spend it attracted by nearly 12 percent, compared to the 2021 result. Search reported a growth rate of nearly 10 percent, social media spending remained stable and display spending contracted by 4.5 percent.
Change in digital advertising spending in Sweden in 2022, by format
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Resumé. (January 10, 2023). Change in digital advertising spending in Sweden in 2022, by format [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1025492/digital-ad-spend-format-sweden/
Resumé. "Change in digital advertising spending in Sweden in 2022, by format." Chart. January 10, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1025492/digital-ad-spend-format-sweden/
Resumé. (2023). Change in digital advertising spending in Sweden in 2022, by format. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1025492/digital-ad-spend-format-sweden/
Resumé. "Change in Digital Advertising Spending in Sweden in 2022, by Format." Statista, Statista Inc., 10 Jan 2023, https://www.statista.com/statistics/1025492/digital-ad-spend-format-sweden/
Resumé, Change in digital advertising spending in Sweden in 2022, by format Statista, https://www.statista.com/statistics/1025492/digital-ad-spend-format-sweden/ (last visited December 22, 2024)
Change in digital advertising spending in Sweden in 2022, by format [Graph], Resumé, January 10, 2023. [Online]. Available: https://www.statista.com/statistics/1025492/digital-ad-spend-format-sweden/
