The most common streaming service to subscribe among Norwegian respondents in 2023 was Netflix, which 55 percent of respondents subscribed to. The share of households subscribing to Netflix increased almost annually during the period, except from 2022. As more and more streaming services have entered the market recently, the Norwegian SVOD landscape has become crowded and competitive. Meanwhile, the share of people who do not subscribe to a platform has steadily declined since 2015.
Share of households subscribing to streaming services in Norway from 2015 to 2023
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Stiftelsen Elektronikkbransjen. (January 26, 2024). Share of households subscribing to streaming services in Norway from 2015 to 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1023062/share-of-households-subscribing-to-streaming-services-in-norway/
Stiftelsen Elektronikkbransjen. "Share of households subscribing to streaming services in Norway from 2015 to 2023." Chart. January 26, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1023062/share-of-households-subscribing-to-streaming-services-in-norway/
Stiftelsen Elektronikkbransjen. (2024). Share of households subscribing to streaming services in Norway from 2015 to 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1023062/share-of-households-subscribing-to-streaming-services-in-norway/
Stiftelsen Elektronikkbransjen. "Share of Households Subscribing to Streaming Services in Norway from 2015 to 2023." Statista, Statista Inc., 26 Jan 2024, https://www.statista.com/statistics/1023062/share-of-households-subscribing-to-streaming-services-in-norway/
Stiftelsen Elektronikkbransjen, Share of households subscribing to streaming services in Norway from 2015 to 2023 Statista, https://www.statista.com/statistics/1023062/share-of-households-subscribing-to-streaming-services-in-norway/ (last visited December 21, 2024)
Share of households subscribing to streaming services in Norway from 2015 to 2023 [Graph], Stiftelsen Elektronikkbransjen, January 26, 2024. [Online]. Available: https://www.statista.com/statistics/1023062/share-of-households-subscribing-to-streaming-services-in-norway/