Smart speaker household penetration rate U.S. 2014-2025

Published by
Federica Laricchia,
Feb 14, 2022
The statistic shows the household penetration rate of smart speakers in the United States from 2014 to 2025. Around 28 percent U.S. households owned at least one smart speaker in 2018. That share is projected to reach around 75 percent by 2025.

Smart speaker household penetration rate in the United States from 2014 to 2025*

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Release date

June 2019

Region

United States

Survey time period

2014 to 2018

Supplementary notes

*2019 to 2025 figures are estimates

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