E-commerce home delivery volume in the UK 2013-2017, by type

Between 2013 and 2017, e-commerce shopper preference for economy (or standard) delivery decreased in volume in the United Kingdom. While in 2013, economy delivery had a clear dominance over other methods, by 2017 this share declined to 43 percent. In contrast, 41 percent of e-commerce home deliveries in 2017 were scheduled for next day delivery, which has shown a 17 percentage points growth since 2013. The past two years, namely 2016 and 2017, also saw the introduction of same day delivery. Giving specific time slots for e-commerce orders, both in the grocery and non-grocery products remained level over the period of time in consideration.