Portugal: Instagram users 2024, by age group

Published by Beatriz Luz, Oct 28, 2024

As of September 2024, there were over 6.46 million Instagram users in Portugal, accounting for 64 percent of the population. Overall, 55.4 percent of users were women. People aged 25 to 34 years made up 26.9 percent of Instagram's users base in Portugal, whilst just 5.5 percent of users were aged 65 years and over.

Distribution of Instagram users in Portugal as of September 2024, by age group

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Release date

October 2024

Region

Europe, Portugal

Survey time period

September 2024

Age group

13 years and older

Supplementary notes

There were less than 1,000 users aged between 13 and 17 years.

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Overview

4

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5

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Content reach

8

Influencers

5

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