Reasons to buy books according to adults in Canada 2018

Published by
Amy Watson,
Jul 1, 2019
The graph presents the reasons for buying books according to book buyers and borrowers in Canada in 2018. The main reasons given for buying books were liking or being interested in the subject or liking the author, and 12 percent of respondents said that they bought a book because they liked the main character. Interestingly, just three percent were influenced to buy a book because it had won or been nominated for a prize.

Reasons for buying books according to book buyers and borrowers in Canada in 2018

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Release date

June 2019

Region

Canada

Survey time period

2018

Number of respondents

14,159*

Age group

18 years and older

Method of interview

Email survey

Supplementary notes

*Out of the total sample, eight percent of respondents had bought and borrowed at least one book.
The question was phrased by the source as follows: 'What made you decide to buy this book?'

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