Online political advertising recall among U.S. adults 2019, by gender

Published by Statista Research Department, Jan 10, 2023
The statistic presents the share of adults who remember seeing a political ad online in the United States as of April 2019, by gender. During the survey it was discovered that 50 percent of male respondents recalled seeing a political advertisement online in the preceding year, compared to 44 percent of women who said the same.

Share of adults who remember seeing a political ad online in the United States as of April 2019, by gender

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Release date

April 2019

Region

United States

Survey time period

March 31 to April 2, 2019

Number of respondents

1,491 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Question: In the past year, do you remember seeing any political advertisements while online?

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Overview

3

Spending

7

Digital advertising

5

TV advertising

8

Consumer perspective

5

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