The statistic shows the results of a survey among digital shoppers in the United States about the number of online reviews they expect that would make them trust a product. According to the source, most consumers in the 18 to 24 age group expected more than 200 reviews per product. The average number of expected reviews was 112. Overall, younger shoppers expected more reviews than older shoppers.
How many reviews do you expect when looking at a product online?
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Salsify. (March 12, 2019). How many reviews do you expect when looking at a product online? [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1019495/online-shoppers-expectations-product-reviews-in-the-us/
Salsify. "How many reviews do you expect when looking at a product online?." Chart. March 12, 2019. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1019495/online-shoppers-expectations-product-reviews-in-the-us/
Salsify. (2019). How many reviews do you expect when looking at a product online?. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1019495/online-shoppers-expectations-product-reviews-in-the-us/
Salsify. "How Many Reviews Do You Expect When Looking at a Product Online?." Statista, Statista Inc., 12 Mar 2019, https://www.statista.com/statistics/1019495/online-shoppers-expectations-product-reviews-in-the-us/
Salsify, How many reviews do you expect when looking at a product online? Statista, https://www.statista.com/statistics/1019495/online-shoppers-expectations-product-reviews-in-the-us/ (last visited November 21, 2024)
How many reviews do you expect when looking at a product online? [Graph], Salsify, March 12, 2019. [Online]. Available: https://www.statista.com/statistics/1019495/online-shoppers-expectations-product-reviews-in-the-us/
