Share of online shoppers who would pay more for sustainable delivery in Sweden 2019

Published by
L. Yltävä,
Jul 26, 2023
This statistic displays a distribution of online shoppers who would pay five Swedish kronor more if the delivery of their order was more sustainable in 2019. 77 percent of the respondents said they would and 14 percent said they would not pay more.

Would you pay five Swedish kronor more if the delivery was more sustainable?

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Sources

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Release date

May 2019

Region

Sweden

Survey time period

Q1 2019

Number of respondents

7,655‬ respondents*

Age group

18-79 years

Special properties

shopped online

Method of interview

Online panel

Supplementary notes

*1,532 respondents in February 2019, 1,506 respondents in March 2019, 1,471 and 3,146 respondents in April 2019.

This question was phrased by the source as follows: "Skulle du kunna tänka dig att betala 5 kronor extra för leveransen om den var mer hållbar?"

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