Willingness to pay for craft beer in Vietnam in 2019, by gender
Rakuten Insight, approximately 42.18 percent of the female respondents and 38.25 percent of the male respondents stated that they would pay up to 25 percent more on craft beer than regular beer.
The statistic shows the results of a survey about the acceptable price range for craft beer compared to regular beer among Vietnamese in 2019, broken down by gender. According to the survey conducted by