K-drama popularity Brazil 2023

Published by Statista Research Department, Jun 25, 2024
According to a survey conducted in Brazil in 2023, around 30 percent of respondents considered K-dramas to be popular among the general public in their country. About 45 percent went further, stating that K-dramas could even be considered widely known or popular.

Popularity of South Korean dramas in Brazil as of November 2023

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Release date

April 2024

Region

Brazil, South Korea

Survey time period

November 10 to 30, 2023

Number of respondents

1,200 respondents

Age group

15-59 years old

Special properties

people who experienced South Korean cultural contents

Method of interview

Online panel

Supplementary notes

Original question: "How popular do you think are Korean dramas in your country at the moment?"

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