According to a survey conducted in Thailand in 2023, around 26 percent of respondents considered K-dramas to be popular among the general public within the country. A similar share went further, stating that they considered K-dramas to be widely popular, with related goods and merchandising being easily available for purchase.
Popularity of South Korean dramas in Thailand as of November 2023
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Korean Foundation for International Cultural Exchange. (April 2, 2024). Popularity of South Korean dramas in Thailand as of November 2023 [Graph]. In Statista. Retrieved November 17, 2024, from https://www.statista.com/statistics/1017828/south-korea-korean-drama-popularity-thailand/
Korean Foundation for International Cultural Exchange. "Popularity of South Korean dramas in Thailand as of November 2023." Chart. April 2, 2024. Statista. Accessed November 17, 2024. https://www.statista.com/statistics/1017828/south-korea-korean-drama-popularity-thailand/
Korean Foundation for International Cultural Exchange. (2024). Popularity of South Korean dramas in Thailand as of November 2023. Statista. Statista Inc.. Accessed: November 17, 2024. https://www.statista.com/statistics/1017828/south-korea-korean-drama-popularity-thailand/
Korean Foundation for International Cultural Exchange. "Popularity of South Korean Dramas in Thailand as of November 2023." Statista, Statista Inc., 2 Apr 2024, https://www.statista.com/statistics/1017828/south-korea-korean-drama-popularity-thailand/
Korean Foundation for International Cultural Exchange, Popularity of South Korean dramas in Thailand as of November 2023 Statista, https://www.statista.com/statistics/1017828/south-korea-korean-drama-popularity-thailand/ (last visited November 17, 2024)
Popularity of South Korean dramas in Thailand as of November 2023 [Graph], Korean Foundation for International Cultural Exchange, April 2, 2024. [Online]. Available: https://www.statista.com/statistics/1017828/south-korea-korean-drama-popularity-thailand/