Digital advertising spending in Ukraine 2023-2024, by format

Published by Statista Research Department, Oct 4, 2024

In 2023, approximately 8.5 billion Ukrainian hryvnia were spent on banner ads in Ukraine, and in the following year, this figure was expected to increase by around 10 percent. Furthermore, the spending on digital video was forecast to reach 7.4 billion Ukrainian hryvnia. In 2024, all segments were expected to see an increase in expenditure.

Digital advertising expenditure in Ukraine from 2023 to 2024, by format (in million Ukrainian hryvnia)

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Release date

September 2024

Region

Ukraine

Survey time period

2023

Supplementary notes

*Forecast.

**Including part of media budgets placed through specialized agencies.

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Overview

6

Czechia

8

Hungary

7

Poland

8

Romania

5

Russia

4

Slovakia

5

Ukraine

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