This statistic illustrates the share of advertising volumes in print sector across India in 2018, based on product categories. The auto category as well as the services category had the largest share of ad volumes at 17 percent respectively. Banking, finance and investments had about five percent. These five ad categories comprised 60 percent of the total advertising volumes in the print sector.
Leading print ad categories across India in 2018
Characteristic
Share of ad volume
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EY. (April 12, 2019). Leading print ad categories across India in 2018 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1016979/india-print-ad-volume-by-leading-categories/
EY. "Leading print ad categories across India in 2018." Chart. April 12, 2019. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1016979/india-print-ad-volume-by-leading-categories/
EY. (2019). Leading print ad categories across India in 2018. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1016979/india-print-ad-volume-by-leading-categories/
EY. "Leading Print Ad Categories across India in 2018." Statista, Statista Inc., 12 Apr 2019, https://www.statista.com/statistics/1016979/india-print-ad-volume-by-leading-categories/
EY, Leading print ad categories across India in 2018 Statista, https://www.statista.com/statistics/1016979/india-print-ad-volume-by-leading-categories/ (last visited July 22, 2024)
Leading print ad categories across India in 2018 [Graph], EY, April 12, 2019. [Online]. Available: https://www.statista.com/statistics/1016979/india-print-ad-volume-by-leading-categories/