There were around 284 million bundled digital users across India as of 2020, indicating an increase compared to the previous year's 262 million users. Estimates indicated this figure to go up to 399 million users by 2023 showing a big growth in the sector. Bundled digital users are those who consume Pay TV and generally only the telco-bundled content.
Number of bundled digital content users in India's media and entertainment sector from 2017 to 2020, with an estimate for 2023
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Number of users in millions
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EY, & FICCI. (March 26, 2021). Number of bundled digital content users in India's media and entertainment sector from 2017 to 2020, with an estimate for 2023 (in millions) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1016689/india-bundled-digital-content-users-media-and-entertainment-sector/
EY, und FICCI. "Number of bundled digital content users in India's media and entertainment sector from 2017 to 2020, with an estimate for 2023 (in millions)." Chart. March 26, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1016689/india-bundled-digital-content-users-media-and-entertainment-sector/
EY, FICCI. (2021). Number of bundled digital content users in India's media and entertainment sector from 2017 to 2020, with an estimate for 2023 (in millions). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1016689/india-bundled-digital-content-users-media-and-entertainment-sector/
EY, and FICCI. "Number of Bundled Digital Content Users in India's Media and Entertainment Sector from 2017 to 2020, with An Estimate for 2023 (in Millions)." Statista, Statista Inc., 26 Mar 2021, https://www.statista.com/statistics/1016689/india-bundled-digital-content-users-media-and-entertainment-sector/
EY & FICCI, Number of bundled digital content users in India's media and entertainment sector from 2017 to 2020, with an estimate for 2023 (in millions) Statista, https://www.statista.com/statistics/1016689/india-bundled-digital-content-users-media-and-entertainment-sector/ (last visited August 24, 2024)
Number of bundled digital content users in India's media and entertainment sector from 2017 to 2020, with an estimate for 2023 (in millions) [Graph], EY, & FICCI, March 26, 2021. [Online]. Available: https://www.statista.com/statistics/1016689/india-bundled-digital-content-users-media-and-entertainment-sector/