In 2022, the number of digital only consumers in India's media and entertainment sector was about two million users. While the number of digital only customers has developed a growing trend since 2017 and peaked to 12 million users in 2021.
Number of digital only content customers across India from 2017 to 2022, with an estimate for 2025
(in millions)
Characteristic
Number of users in millions
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Digital only users are those who consume content only on digital platforms and do not access television.
Previous reports have been accessed for historical data.
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EY. (May 3, 2023). Number of digital only content customers across India from 2017 to 2022, with an estimate for 2025 (in millions) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1016619/india-digital-only-content-users-in-m-and-e-sector/
EY. "Number of digital only content customers across India from 2017 to 2022, with an estimate for 2025 (in millions)." Chart. May 3, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1016619/india-digital-only-content-users-in-m-and-e-sector/
EY. (2023). Number of digital only content customers across India from 2017 to 2022, with an estimate for 2025 (in millions). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1016619/india-digital-only-content-users-in-m-and-e-sector/
EY. "Number of Digital Only Content Customers across India from 2017 to 2022, with An Estimate for 2025 (in Millions)." Statista, Statista Inc., 3 May 2023, https://www.statista.com/statistics/1016619/india-digital-only-content-users-in-m-and-e-sector/
EY, Number of digital only content customers across India from 2017 to 2022, with an estimate for 2025 (in millions) Statista, https://www.statista.com/statistics/1016619/india-digital-only-content-users-in-m-and-e-sector/ (last visited July 22, 2024)
Number of digital only content customers across India from 2017 to 2022, with an estimate for 2025 (in millions) [Graph], EY, May 3, 2023. [Online]. Available: https://www.statista.com/statistics/1016619/india-digital-only-content-users-in-m-and-e-sector/