The statistic shows the results of a survey conducted in May 2019 about the main reasons to follow brands on Instagram among Vietnamese. During the period examined, 66 percent of the respondents stated to follow a brand via Instagram to receive information about promotions and campaigns.
Main reasons to follow brands on Instagram among Vietnamese in 2019
among respondents that use Instagram and follow a brand
Method of interview
Online survey
Supplementary notes
The survey was conducted nationwide among female and male respondents between 18 and 44 years old in May 2019 to understand the social usage among Vietnamese as brand information source and contact source.
Original question: "What are the reasons for following a brand page via Instagram?"
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Q&Me. (June 11, 2019). Main reasons to follow brands on Instagram among Vietnamese in 2019 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1015631/vietnam-main-reasons-to-follow-brands-on-instagram/
Q&Me. "Main reasons to follow brands on Instagram among Vietnamese in 2019." Chart. June 11, 2019. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1015631/vietnam-main-reasons-to-follow-brands-on-instagram/
Q&Me. (2019). Main reasons to follow brands on Instagram among Vietnamese in 2019. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1015631/vietnam-main-reasons-to-follow-brands-on-instagram/
Q&Me. "Main Reasons to Follow Brands on Instagram among Vietnamese in 2019." Statista, Statista Inc., 11 Jun 2019, https://www.statista.com/statistics/1015631/vietnam-main-reasons-to-follow-brands-on-instagram/
Q&Me, Main reasons to follow brands on Instagram among Vietnamese in 2019 Statista, https://www.statista.com/statistics/1015631/vietnam-main-reasons-to-follow-brands-on-instagram/ (last visited December 22, 2024)
Main reasons to follow brands on Instagram among Vietnamese in 2019 [Graph], Q&Me, June 11, 2019. [Online]. Available: https://www.statista.com/statistics/1015631/vietnam-main-reasons-to-follow-brands-on-instagram/
