This graph shows the results of a survey about the growing liquor market in Italy in 2019. According to data, 38 percent of respondents believed that the consumption of traditional Italian liquors could increase in the next years, whereas 15 percent of interviewees indicated liquors with specific herbs, species, roots and fruits as the product whose consumption was estimated to expand. Moreover, organic sweet and bitter liquors were pointed out by 12 percent of respondents as the growing tendency in this sector.
In your opinion, which are the sweet and bitter liquors whose consumption will increase in the next 2-3 years?
Characteristic
Share of respondents
Traditional Italian
38%
Products containing specific herbs, spices, roots, fruits
15%
Organic
12%
Small packages
7%
From a specific territory
7%
Mixed in cocktails
6%
Limited edition (collaboration with mode sector, influencer)
5%
Mixed with particular ingredients
5%
Packaging/Innovative design
3%
From abroad
1%
Other
1%
Created with Highcharts 7.2.2Share of respondents38%38%15%15%12%12%7%7%7%7%6%6%5%5%5%5%3%3%1%1%1%1%Traditional ItalianProducts containing specific herbs, spices, roots, fruitsOrganicSmall packagesFrom a specific territoryMixed in cocktailsLimited edition (collaboration with mode sector, influencer)Mixed with particular ingredientsPackaging/Innovative designFrom abroadOther
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The survey has been conducted with CAWI methodology.
* Respondents consumed liquors at least once in the last 12 months.
This question was phrased by the source as follows: "In generale, quali sono secondo Lei gli AMARI/LIQUORI DOLCI che cresceranno di più in Italia nei prossimi 2-3 anni?".
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Confindustria - Federvini. (May 29, 2019). In your opinion, which are the sweet and bitter liquors whose consumption will increase in the next 2-3 years? [Graph]. In Statista. Retrieved April 04, 2025, from https://www.statista.com/statistics/1015616/opinion-on-growing-liquor-market-in-italy/
Confindustria - Federvini. "In your opinion, which are the sweet and bitter liquors whose consumption will increase in the next 2-3 years?." Chart. May 29, 2019. Statista. Accessed April 04, 2025. https://www.statista.com/statistics/1015616/opinion-on-growing-liquor-market-in-italy/
Confindustria - Federvini. (2019). In your opinion, which are the sweet and bitter liquors whose consumption will increase in the next 2-3 years?. Statista. Statista Inc.. Accessed: April 04, 2025. https://www.statista.com/statistics/1015616/opinion-on-growing-liquor-market-in-italy/
Confindustria - Federvini. "In Your Opinion, Which Are The Sweet and Bitter Liquors Whose Consumption Will Increase in The next 2-3 Years?." Statista, Statista Inc., 29 May 2019, https://www.statista.com/statistics/1015616/opinion-on-growing-liquor-market-in-italy/
Confindustria - Federvini, In your opinion, which are the sweet and bitter liquors whose consumption will increase in the next 2-3 years? Statista, https://www.statista.com/statistics/1015616/opinion-on-growing-liquor-market-in-italy/ (last visited April 04, 2025)
In your opinion, which are the sweet and bitter liquors whose consumption will increase in the next 2-3 years? [Graph], Confindustria - Federvini, May 29, 2019. [Online]. Available: https://www.statista.com/statistics/1015616/opinion-on-growing-liquor-market-in-italy/
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