Facebook removed 413 million pieces of spam in the third quarter of 2023, down from 1.1 billion pieces in the previous quarter. The fourth quarter of 2019 saw almost three billion pieces of spam being removed from the social network. Meta Platforms state that spam is not allowed on Facebook, and defines spam as deceptive or annoying content used to drive engagement.
Actioned spam content items on Facebook worldwide from 4th quarter 2017 to 3rd quarter 2023
(in millions)
Characteristic
Number of content items taken action on in millions
According to Facebook, "Spam is a broad term used to describe content that is designed to be shared in deceptive and annoying ways or attempts to mislead users to drive engagement. Spam spreads in a number of ways: It can be automated (published by bots or scripts) or coordinated (when an actor uses multiple accounts to spread deceptive content). Spammers aim to build audiences to inflate their content's distribution and reach, typically for financial gain. The tactics spammers use, and our ability to detect them, drive the amount of content we take action on as well as our proactive rate."
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Meta Platforms. (November 1, 2023). Actioned spam content items on Facebook worldwide from 4th quarter 2017 to 3rd quarter 2023 (in millions) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1013843/facebook-spam-content-removal-quarter/
Meta Platforms. "Actioned spam content items on Facebook worldwide from 4th quarter 2017 to 3rd quarter 2023 (in millions)." Chart. November 1, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1013843/facebook-spam-content-removal-quarter/
Meta Platforms. (2023). Actioned spam content items on Facebook worldwide from 4th quarter 2017 to 3rd quarter 2023 (in millions). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1013843/facebook-spam-content-removal-quarter/
Meta Platforms. "Actioned Spam Content Items on Facebook Worldwide from 4th Quarter 2017 to 3rd Quarter 2023 (in Millions)." Statista, Statista Inc., 1 Nov 2023, https://www.statista.com/statistics/1013843/facebook-spam-content-removal-quarter/
Meta Platforms, Actioned spam content items on Facebook worldwide from 4th quarter 2017 to 3rd quarter 2023 (in millions) Statista, https://www.statista.com/statistics/1013843/facebook-spam-content-removal-quarter/ (last visited December 22, 2024)
Actioned spam content items on Facebook worldwide from 4th quarter 2017 to 3rd quarter 2023 (in millions) [Graph], Meta Platforms, November 1, 2023. [Online]. Available: https://www.statista.com/statistics/1013843/facebook-spam-content-removal-quarter/
