In 2022, internet advertising had the largest share of advertising expenditure in Malaysia, with 70 percent of the total advertising expenditure. The advertising expenditure share of traditional media such as radio and television continued to decline with the growth of digital advertisement in the country.
Share of advertising expenditure in Malaysia in 2022, by media type
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Malaysia Advertisers Association. (July 6, 2023). Share of advertising expenditure in Malaysia in 2022, by media type [Graph]. In Statista. Retrieved November 17, 2024, from https://www.statista.com/statistics/1012759/advertising-expenditure-share-by-media-malaysia/
Malaysia Advertisers Association. "Share of advertising expenditure in Malaysia in 2022, by media type ." Chart. July 6, 2023. Statista. Accessed November 17, 2024. https://www.statista.com/statistics/1012759/advertising-expenditure-share-by-media-malaysia/
Malaysia Advertisers Association. (2023). Share of advertising expenditure in Malaysia in 2022, by media type . Statista. Statista Inc.. Accessed: November 17, 2024. https://www.statista.com/statistics/1012759/advertising-expenditure-share-by-media-malaysia/
Malaysia Advertisers Association. "Share of Advertising Expenditure in Malaysia in 2022, by Media Type ." Statista, Statista Inc., 6 Jul 2023, https://www.statista.com/statistics/1012759/advertising-expenditure-share-by-media-malaysia/
Malaysia Advertisers Association, Share of advertising expenditure in Malaysia in 2022, by media type Statista, https://www.statista.com/statistics/1012759/advertising-expenditure-share-by-media-malaysia/ (last visited November 17, 2024)
Share of advertising expenditure in Malaysia in 2022, by media type [Graph], Malaysia Advertisers Association, July 6, 2023. [Online]. Available: https://www.statista.com/statistics/1012759/advertising-expenditure-share-by-media-malaysia/
