This statistic shows the importance of customer experience on purchase price worldwide in 2018, by type of purchase. During the survey, 16 percent of respondents would pay more for coffee if they had a good customer experience.
Importance of customer experience on the price of purchases worldwide in 2018, by type of purchase
Scale is out of 25.
Initial questions: "How much would you pay for the following product or service if the company provides a great customer experience?"
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PwC. (April 2, 2018). Importance of customer experience on the price of purchases worldwide in 2018, by type of purchase [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1012473/importance-customer-experience-price-purchases/
PwC. "Importance of customer experience on the price of purchases worldwide in 2018, by type of purchase." Chart. April 2, 2018. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1012473/importance-customer-experience-price-purchases/
PwC. (2018). Importance of customer experience on the price of purchases worldwide in 2018, by type of purchase. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1012473/importance-customer-experience-price-purchases/
PwC. "Importance of Customer Experience on The Price of Purchases Worldwide in 2018, by Type of Purchase." Statista, Statista Inc., 2 Apr 2018, https://www.statista.com/statistics/1012473/importance-customer-experience-price-purchases/
PwC, Importance of customer experience on the price of purchases worldwide in 2018, by type of purchase Statista, https://www.statista.com/statistics/1012473/importance-customer-experience-price-purchases/ (last visited November 21, 2024)
Importance of customer experience on the price of purchases worldwide in 2018, by type of purchase [Graph], PwC, April 2, 2018. [Online]. Available: https://www.statista.com/statistics/1012473/importance-customer-experience-price-purchases/