According to the survey carried out by ProdegeMR, around 49 percent of Indian respondents purchased ethnic wear for Indian festivals, and about 48 percent bought them for special occasions. It is customary in many regions in the country to wear new clothes during festivals.
Reasons for ethnic apparel purchase among Indians as of May 2019
Characteristic
Share of respondents
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Swagbucks. (May 28, 2019). Reasons for ethnic apparel purchase among Indians as of May 2019 [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/1012157/india-reasons-for-cultural-apparel-purchase/
Swagbucks. "Reasons for ethnic apparel purchase among Indians as of May 2019." Chart. May 28, 2019. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/1012157/india-reasons-for-cultural-apparel-purchase/
Swagbucks. (2019). Reasons for ethnic apparel purchase among Indians as of May 2019. Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/1012157/india-reasons-for-cultural-apparel-purchase/
Swagbucks. "Reasons for Ethnic Apparel Purchase among Indians as of May 2019." Statista, Statista Inc., 28 May 2019, https://www.statista.com/statistics/1012157/india-reasons-for-cultural-apparel-purchase/
Swagbucks, Reasons for ethnic apparel purchase among Indians as of May 2019 Statista, https://www.statista.com/statistics/1012157/india-reasons-for-cultural-apparel-purchase/ (last visited July 03, 2024)
Reasons for ethnic apparel purchase among Indians as of May 2019 [Graph], Swagbucks, May 28, 2019. [Online]. Available: https://www.statista.com/statistics/1012157/india-reasons-for-cultural-apparel-purchase/