JD.com's revenue share of self-operated business 2017-2023

Published by
Xin Ou,
Jun 27, 2024
JD.com e-commerce platform is primarily a self-operated business. Only recently JD.com opened up to outside vendors. In 2023, JD.com revenue from self-operated model accounted for approximately 80 percent of the total revenue, down from around 91.6 percent share in 2017.

Share of revenue from product sales of JD.com platform in total revenue from 2017 to 2023

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Release date

April 2024

Region

China

Survey time period

2017 to 2023

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