Distribution of newspaper readers in Brazil 2021, by age group

Published by
A. Guttmann,
Nov 27, 2023
As of September 2021, around 44 percent of newspaper readers surveyed in Brazil were aged between 25 and 44 years. The 45-54 age group accounted for 17 percent of the readership. The penetration rate of newspapers in Brazil decreased by six percentage points between mid-2018 and 2021.

Distribution of newspaper readers in Brazil as of September 2021, by age group

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Release date

October 2022

Region

Brazil

Survey time period

August 2020 to March 2021 and May to September 2021

Number of respondents

23,841 respondents

Age group

12-75 years

Special properties

people in 14 markets within Brazil who had read print and digital newspapers during the 30 days preceding the survey

Supplementary notes

Percentage points exceeding 100 percent are probably due to rounding.
The source does not specify the type of the survey.
The date of release is the date of access.

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