Main means of shopping clothes online in Japan 2019

Published by C. Diep, Jan 11, 2021
This statistic depicts the results of a survey conducted in April 2019 in Japan asking smartphone users about their preferred method for looking up and shopping clothes online. During the surveyed period, around 33 percent of respondents in Japan stated to prefer to use apps over browsers for apparel shopping, while the majority of respondents remained indifferent.

Preferred method to look and shop for clothes online in Japan as of April 2019

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Release date

May 2019

Region

Japan

Survey time period

April 25, 2019

Number of respondents

1,000 respondents

Age group

18 to 72 years

Special properties

survey among smartphone users

Supplementary notes

Figures do not add up to 100 percent due to rounding by the source.

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Statistics on " B2C e-commerce in Japan "

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Overview

4

Segments

5

B2C services

3

Major platform operators

4

Marketplaces

5

Shopping behavior

4

Purchase decisions

4

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