This statistic shows the share of consumers who were supportive of sustainable fashion worldwide in 2018, by selected city. In 2018, 34 percent of all respondents were very supportive of sustainable fashion, with a further 30 percent quite supportive. Consumers in Shanghai were the most supportive of sustainable fashion with 62 percent answering very supportive in 2018.
Share of consumers supportive of sustainable fashion worldwide in 2018, by selected city
Characteristic
Very supportive
Quite supportive
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
KPMG. (January 14, 2019). Share of consumers supportive of sustainable fashion worldwide in 2018, by selected city [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1009811/share-of-consumers-in-selected-cities-supportive-of-sustainable-fashion-worldwide/
KPMG. "Share of consumers supportive of sustainable fashion worldwide in 2018, by selected city." Chart. January 14, 2019. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1009811/share-of-consumers-in-selected-cities-supportive-of-sustainable-fashion-worldwide/
KPMG. (2019). Share of consumers supportive of sustainable fashion worldwide in 2018, by selected city. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1009811/share-of-consumers-in-selected-cities-supportive-of-sustainable-fashion-worldwide/
KPMG. "Share of Consumers Supportive of Sustainable Fashion Worldwide in 2018, by Selected City." Statista, Statista Inc., 14 Jan 2019, https://www.statista.com/statistics/1009811/share-of-consumers-in-selected-cities-supportive-of-sustainable-fashion-worldwide/
KPMG, Share of consumers supportive of sustainable fashion worldwide in 2018, by selected city Statista, https://www.statista.com/statistics/1009811/share-of-consumers-in-selected-cities-supportive-of-sustainable-fashion-worldwide/ (last visited August 25, 2024)
Share of consumers supportive of sustainable fashion worldwide in 2018, by selected city [Graph], KPMG, January 14, 2019. [Online]. Available: https://www.statista.com/statistics/1009811/share-of-consumers-in-selected-cities-supportive-of-sustainable-fashion-worldwide/