As of January 2024, 55 percent of the advertising audience on Instagram were female. Meanwhile, 47.8 percent of the advertising audience on Snapchat were male and 49.3 percent of the advertising audience on Tiktok were female.
Gender distribution of the social network advertising audience in Singapore as of January 2024, by platform
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DataReportal. (February 21, 2024). Gender distribution of the social network advertising audience in Singapore as of January 2024, by platform [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1009226/singapore-gender-distribution-social-network-advertising-audiences/
DataReportal. "Gender distribution of the social network advertising audience in Singapore as of January 2024, by platform." Chart. February 21, 2024. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1009226/singapore-gender-distribution-social-network-advertising-audiences/
DataReportal. (2024). Gender distribution of the social network advertising audience in Singapore as of January 2024, by platform. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1009226/singapore-gender-distribution-social-network-advertising-audiences/
DataReportal. "Gender Distribution of The Social Network Advertising Audience in Singapore as of January 2024, by Platform." Statista, Statista Inc., 21 Feb 2024, https://www.statista.com/statistics/1009226/singapore-gender-distribution-social-network-advertising-audiences/
DataReportal, Gender distribution of the social network advertising audience in Singapore as of January 2024, by platform Statista, https://www.statista.com/statistics/1009226/singapore-gender-distribution-social-network-advertising-audiences/ (last visited December 19, 2024)
Gender distribution of the social network advertising audience in Singapore as of January 2024, by platform [Graph], DataReportal, February 21, 2024. [Online]. Available: https://www.statista.com/statistics/1009226/singapore-gender-distribution-social-network-advertising-audiences/
