This graph depicts the results of a survey about products and services consumers bought at least once online in Italy in 2017, by gender. According to data published by Pepper, 58 percent of female consumers affirmed to have bought at least once fashion and accessories items, whereas the most purchased product among male respondents were flights and hotel bookings (49 percent).
What products have you ever bought (at least once) online?
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Pepper Media Holding. (January 1, 2018). What products have you ever bought (at least once) online? [Graph]. In Statista. Retrieved November 12, 2024, from https://www.statista.com/statistics/1008724/products-purchased-at-least-once-online-by-gender-italy/
Pepper Media Holding. "What products have you ever bought (at least once) online?." Chart. January 1, 2018. Statista. Accessed November 12, 2024. https://www.statista.com/statistics/1008724/products-purchased-at-least-once-online-by-gender-italy/
Pepper Media Holding. (2018). What products have you ever bought (at least once) online?. Statista. Statista Inc.. Accessed: November 12, 2024. https://www.statista.com/statistics/1008724/products-purchased-at-least-once-online-by-gender-italy/
Pepper Media Holding. "What Products Have You Ever Bought (at Least Once) Online?." Statista, Statista Inc., 1 Jan 2018, https://www.statista.com/statistics/1008724/products-purchased-at-least-once-online-by-gender-italy/
Pepper Media Holding, What products have you ever bought (at least once) online? Statista, https://www.statista.com/statistics/1008724/products-purchased-at-least-once-online-by-gender-italy/ (last visited November 12, 2024)
What products have you ever bought (at least once) online? [Graph], Pepper Media Holding, January 1, 2018. [Online]. Available: https://www.statista.com/statistics/1008724/products-purchased-at-least-once-online-by-gender-italy/